CPE Course Pricing Strategies: Find the Right Fit for Your Products

October 17, 2017

9:00 AM — 10:00AM

Location Webinar

Member Price $39.00
Non-member Price $59.00

Curriculum Management

Field of Interest

Level Intermediate

Designed For

CEOs, CFOs, Controllers, Sales and Marketing personnel

1.00 credits

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Objective

*Understand common pricing strategies and which ones you should use for your organizations products

Highlights

*Common Pricing Strategies  

- Priced-based competition  

- Market skimming  

- Market penetration  

- Loss leaders  

- Complementary pricing  

- Satisficing  

- Market segmentation  

*The "profit waterfall" fantasy  

*Aligning salesperson and shareholder pricing motivation

Instructors

Prerequisites

Some pricing experience is helpful

Developer

ACPEN

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